Lakme Fashion Week 2018 began with the fashion capital of India going abuzz with the fashion chatter on Day 1.  As you would know by now, designer duo Ankur & Priyanka Modi of AM:PM showcased spectacular and glamorous Winter/Festive’18 line – The Gypset at the Day 1 of Lakme Fashion Week 2018. This is why we’re calling it magic!

AM:PM by Ankur and Priyanka Modi


This collection was inspired by the carefree lifestyle of a gypsy woman that paid homage to the GYPSET, a term coined by Julia Chaplin to celebrate the neo-hippie. The collection effortlessly weaves modern designs with traditional techniques, while underlining the beauty of the feminine form, making every outfit a timeless addition to one’s wardrobe.
Whoa! What’s not to love?

AM:PM at Lakme Fashion Week 2018


After showcasing at fashion weeks across the country, AM:PM Ankur & Priyanka Modi returned to the runway with a collection inspired by their travels around the world. The dynamic detailing on the designs was brought to life by texture, print, and embroidery, that was reminiscent of the Gypset lifestyle epitomized by style-icons Veruschka, Brigitte Bardot, and Talitha Getty.


The Gypset by Ankur & Priyanka Modi



With an eye on innovation the designer duo rustle up magic through a palette where tunics are reimagined as shirt-dresses, salwars as flared pants and classic long coats are given a modern twist by adding lapels.
Folklore with served with a dash of urban legends, ethnic inspiration with float-y lightweight fabrics and an unexpected combination of styles. Imagine a scalloped blouson paired with a long skirt, dhoti pants worn with their classic A-line coats.

AM:PM The Gypset



The palette is reminiscent of deep desert hues and stays true to the central theme. From forest green and sand to wine and chili red, every hue is a cue to the simple pleasures that the Gypset finds joy in. The artisanal motifs of adorned horses are whimsically placed amidst rich, intricate patterns that effortlessly blend to create seamless surfaces interspersed with rich embroideries, stone embellishments and leather detailing against the canvas of silks, wools, and organza.

Lakme Fashion Week Day 1


This year for Lakme Fashion Week, AM:PM showcased a limited edition jewellery collection by designer Varnika Arora. Each outfit was adorned with handcrafted jewels curated with geometric shapes like hexagons, triangles, swirls as key elements in black plating which added elegance to the collection.

AM:PM, founded in 2002 is synonymous with fine tailoring, intricate craftsmanship and the concept of wearable fashion. The founders always believed in creating pieces that are modern interpretations of classic Indian-wear and boy did they live up to their reputation! Encore!

LtoR: Manasi Scott, Roshni Chopra and Shonali Nagrani

Also, you don’t want to miss the upcoming highlights of Lakme Fashion Week ’18, on The Insider! Be here or be square! 

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